At FINDRA everything we do is based around the four pillars of Place, Design, Environment and Wellbeing. It’s what guides us to make better, more considered clothing to provide confidence in the active lives we live today.
The beautiful Tweed Valley in the Scottish Borders is home to FINDRA and provides the inspiration for the brand and the clothes we make. Life’s better when we have opportunities to enjoy the outdoors and our clothes are designed to do just that. Your ‘place’ may be the back garden or the remotest of mountain ranges, but either can be inspiring and food for the heart and soul.
FINDRA has always focused on designing versatile clothing that fits different situations and environments whilst not shouting ‘expert’ or ‘novice’. Clothes that work with you and for you. Clothes that simplify decision making, taking you seamlessly from hillside to café or from work to activity, never looking out of place. From functional details to personal comfort and the environment, FINDRA Clothing makes you look good and feel good anywhere.
The environment matters and is at the heart of helping you live life better. Our ethically sourced merino wool requires less washing and the adoption of slow fashion to reduce the throwaway culture of the fashion industry helps reduce the impact on the environment, as does the use of recycled plastic and coffee beans in our technical fabrics. FINDRA is committed to the environment so we can all enjoy it long into our own and the next generation’s future.
The outdoors is our inspiration and is good for our physical and mental well-being. Being out in nature helps us appreciate our place in the world and when combined with exercise helps reduce stress and worry. FINDRA supports mental health charities such as Mind and aims to inspire through our Friends and Ambassadors from all walks of life who share their experiences of the outdoors.
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