Stylish, Sustainable & Versatile

FREE UK DELIVERY on orders over £90

Recycled Packaging

Stylish, Sustainable & Versatile

Recycled Packaging

FINDRA’s Weekly Inspiration: Sustainable Living

This year FINDRA supported three Scottish women taking part in the Homeward Bound Project which focusses on developing leadership and strategic capabilities to help create a more sustainable future. Sustainability has always been at the heart of FINDRA and all begins with the materials we use.


The Wonder of Wool

“From a sustainability perspective, an obvious plus [of merino] is the absence of plastic microfibres which are washed into the sewage system and eventually the ocean in their thousands every time you wash a standard (non-sheep) fleece garment. Another plus is that sheep can be farmed organically. This is hugely important in our ‘insectamageddon’ era when pesticides, herbicides, and other chemical-based farming aids are impacting so negatively on water, pollinators and ecosystems; aka our life-support systems.”

In Kate Rawles‘s review of our Iona merino lite top, she highlights a really important reason why wool is fundamental for a sustainable future. Natural fibres don’t release plastics into our oceans and wool is grown organically! Merino is fantastic as an outdoor clothing material but let’s not forget that it’s kind to the planet, too.

Catch up on Kate’s review here, or read about the 7 wonders of merino!



Book of the Week

Cutting plastic out of our lives has never been easier. There are now so many options, but it does take a little bit of time and financial investment to set yourself up which does put some people off.

However, if you take it a few steps at a time you’ll be reducing your plastic waste dramatically in a short space of time. From bamboo toothbrushes to toothpaste tablets, organic produce bags for your veg to eco-friendly straws, you certainly don’t have to lose your style or freedom of choice to be embrace non-plastics.

This book by Martin Dorey is a great place to start. Learn how to make a difference and reduce your plastic usage with a wonderful foreword by Chris Packham, king of the outdoors!








Good News of the Week

Back in March, a Thai supermarket was thrust into the spotlight for reusing banana leaves as packaging for fresh produce. Banana leaves have historically been used to wrap food but were abandoned in favour of cheap plastic.

“In some tropical regions of Mexico, tamales are wrapped in banana leaves. Hawaiians use banana leaves during pig roasts to protect the pig from the hot lava rocks. They are also used to wrap sticky rice in southeast Asia.” – Forbes. 

Since bananas aren’t traditionally grown in the UK, our own supermarkets are under pressure to find plastic-free alternatives. Thankfully, our high street supermarkets are starting to step up to the challenge. Iceland plans to eliminate plastic usage by 2023, Asda will remove its 5p plastic bags from stores by the end of the year and Waitrose has committed to stop using black plastic packaging for all own label goods by the end of 2019. The best news is that this week, Morrisons became the first UK supermarket to ban fruit plastic packaging! It’s not a total ban, but “the new “buy bagless” fruit and veg shelves are expected to result in a switch from bagged to loose – saving an estimated three tonnes of plastic a week”.

It’s a start, and there’s a long way to go, but the journey has to start somewhere.


Music of the Week

We’re building a FINDRA Community Playlist over on Spotify, bringing you music of a rather eclectic variety! From classic dance tunes to lesser-known indie songs, we hope there’s something new in there for you. If you’ve got a favourite you’d like to hear in the playlist, drop us a tweet!

This song by the comedian Tim Minchin has been going around and around in our heads all week! After listening, you’ll never forget your canvas bags for your shopping again! We guarantee it’ll pop a smile on your face every time you think of it, we couldn’t resist sharing it.



Whatever you’re up to this week, friends, remember to find your everyday adventure.

Love, Team FINDRA x